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Thanks for sharing your numbers, they are refreshingly honest. I wonder if conversion rate from free to paid accounts is similar in other industries. If so, t
by il 16y ago
Thanks for sharing your numbers, they are refreshingly honest.
I wonder if conversion rate from free to paid accounts is similar in other industries.
If so, the numbers are quite sobering.
If even a successful, highly targeted and well marketed SaaS product with 100K users and millions of pageviews makes as much profit as someone working for minimum wage flipping burgers, it seems that most startups don't stand a chance of ever getting ramen profitable.
I'm not deliberately trying to be negative, but I'm wondering why your revenues are so low even with such a massive amount of traffic.
Is your free offering so good that most people don't feel the need to upgrade?
- patio11 16y agoI don't think conversion numbers are comparable across industries, products, etc etc. Heck, BCC's aren't even comparable across BCC! They're quite sensitive to, most prominently in my market, the season and traffic mix: http://www.bingocardcreator.com/stats/conversion-rates http://www.bingocardcreator.com/stats/conversion-rates There are a lot more parents in the world than teachers, by necessity. Parents typically don't need 16+ cards. The free trial lets you print 15, which means it is essentially free for parents. My mental frame of comparison is usually "young Japanese salaryman" rather than "guy flipping burgers."
- rms 16y agoI have an 8% conversion rate to sale per unique visitor. I wish I knew what I was doing right.
- steveklabnik 16y agoI think it has to do with your product, frankly. I imagine there's a lot of buying intent there.
- akronim 16y agoPatrick's is 0.18%, amazing to see the range - especially considering the Bingo Card Creator funnel is pretty optimized.