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Because Google and Facebook and several others got started that way. VCs know that the biggest wins often emerge in unexpected ways. And they can pay for a lo
by mathattack 7y ago
Because Google and Facebook and several others got started that way. VCs know that the biggest wins often emerge in unexpected ways. And they can pay for a lot of stupid ideas.
- gowld 7y agoGoogle and Facebook both had technology that was obviously monetizable from the start. They just needed time to build the product and build the monetization features.
- ollerac 7y agoThis is a rosy way to look at things after-the-fact, but, as far as I understand, the way Google monetized their search (by showing only relevant ads) was still a fairly new business practice at the time. And Adsense wasn't well tested either. Both were bets that ended up transforming the entire online Ad industry...
- sixQuarks 7y agoIt was Overture that started doing pay per click ads on their search engine. Google copied that business model and actually got sued for it.