> I can't think of any Well, information IS available, beforehand in nielson ratings and films' grossing numbers, but you're essentially right. That's the pro

> I can't think of any Well, information IS available, beforehand in nielson ratings and films' grossing numbers, but you're essentially right. That's the problem: opaqueness leaves us vulnerable to being misled. Some PR company calls it "the hottest ticket of the season," and we have no way of corroborating this claim.