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"Incendiary" is relative to tribal group though. Sure the Venn-diagram overlaps a tiny bit in the middle but for the most part what the far left and the far ri

"Incendiary" is relative to tribal group though. Sure the Venn-diagram overlaps a tiny bit in the middle but for the most part what the far left and the far right get angry about is different. Back to advertising potential, imagine some 10sec no-context dashcam video of some racially ambiguous dude who allegedly did something getting run down by a cop car. Whether an ad for a Ford Explorer is appropriate in that context depends totally on the tribe viewing the video.

stcredzero 7y ago
"Incendiary" is relative to tribal group though. Such things have existed for quite awhile. The difference over time is that they are becoming more common and more frequent, while disseminating them got easier and easier. Still, we only rarely saw quite the same kinds of viral common conflagrations of outrage as we have today versus what we had in the cell-phone camera and viral emails era. The structure of the social media of today is vastly different and omnipresent. https://www.youtube.com/watch?v=rE3j_RHkqJc https://www.youtube.com/watch?v=rE3j_RHkqJc Technologists recognized the addictive power of games, applying those dynamics to social media. We tried our hardest to increase engagement, and that drew technologists into combining gamification and viral discovery to amplify outrage on social media. Now we're in 2019. Looking back on it all, is it really any surprise? Now we're in 2019, and it seems like society is ready to let multinational corporations who have access to tremendous amounts of information about us, to monitor, censor, and censure us for "wrongthink." What could possibly go wrong?
ridaj 7y ago
Insomuch as there is a cultural "mainstream" then relative to that. Most videos on YouTube do not carry the potential for offending anyone (tutorials for baking chocolate cake etc) but the ones that play at the edge can strongly appeal to some audiences

stcredzero 7y ago

"Incendiary" is relative to tribal group though. Such things have existed for quite awhile. The difference over time is that they are becoming more common and more frequent, while disseminating them got easier and easier. Still, we only rarely saw quite the same kinds of viral common conflagrations of outrage as we have today versus what we had in the cell-phone camera and viral emails era. The structure of the social media of today is vastly different and omnipresent. https://www.youtube.com/watch?v=rE3j_RHkqJc https://www.youtube.com/watch?v=rE3j_RHkqJc Technologists recognized the addictive power of games, applying those dynamics to social media. We tried our hardest to increase engagement, and that drew technologists into combining gamification and viral discovery to amplify outrage on social media. Now we're in 2019. Looking back on it all, is it really any surprise? Now we're in 2019, and it seems like society is ready to let multinational corporations who have access to tremendous amounts of information about us, to monitor, censor, and censure us for "wrongthink." What could possibly go wrong?

ridaj 7y ago

Insomuch as there is a cultural "mainstream" then relative to that. Most videos on YouTube do not carry the potential for offending anyone (tutorials for baking chocolate cake etc) but the ones that play at the edge can strongly appeal to some audiences