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I love reading anecdotes like this, they inspire me to do similar "non-scalable, good old personal approach". But sometimes I wonder if they no longer work bec
by wiradikusuma 7y ago
I love reading anecdotes like this, they inspire me to do similar "non-scalable, good old personal approach".
But sometimes I wonder if they no longer work because we live in different (modern) times?
- westiseast 7y agoSports is probably very specific. Amateurs will mostly buy what professionals recommend, or what their coach wears. These days you see sports stars and brands through social media and on TV, but in those days less so. Going to clubs, track meets, talking to the professionals/enthusiasts/hardcore fans, he would’ve been talking to the equivalent of Instagram influencers today.