This is the setup I normally use, though I would suggest storing the data in Parquet or ORC format if possible. Kinesis Firehose will perform this conversion fo

This is the setup I normally use, though I would suggest storing the data in Parquet or ORC format if possible. Kinesis Firehose will perform this conversion for you, and the resulting data files are much smaller. If you need a flexible schema, though, stick with JSON.