A company is there to make a profit. People have preferences. From the perspective of the company your interest should lie in maximizing the profit, given your

A company is there to make a profit. People have preferences. From the perspective of the company your interest should lie in maximizing the profit, given your target groups preferences. This is what is essentially the argument here. It's not about discussing what is or isn't moral, your example probably isn't regarded as moral in most moral frameworks. But that is built into your subjective preferences. The company has to operate in a world with various preferences given as fact.