Unfortunately the mozilla website is run by Marketing people nowadays. There are many competent engineers at mozilla who probably don't believe in this nonsense

Unfortunately the mozilla website is run by Marketing people nowadays. There are many competent engineers at mozilla who probably don't believe in this nonsense marketing mumbling, but they no longer have a word to say about how the product is communicated. Guess this kind of cognitive dissonance happens when a company rises from $160 to $560 million in yearly revenue within 5 years, without having to report to anyone outside the company. Now that the writing is on the wall for ad-tech revenue they aggressively try to shift the narrative about themselves, because the last thing they want is to be associated with the "evil google". Unfortunately, as long as they take more than a million dollars every day from them, these things are just lip service with not value. I miss the old mozilla because it was such a great grass-roots movement but they should have never accepted the money from google.