> We do not want to downsize the team, we do not want to break the morale of the team. To avoid breaking the morale of the team you're going to... shut down th

> We do not want to downsize the team, we do not want to break the morale of the team. To avoid breaking the morale of the team you're going to... shut down the entire site? Lots of things to question here. The site used to get $LESS traffic, then it got $MORE, now it's back down to $LESS again. When the traffic numbers grew, were readers sticking around? Did they read a whole article, click to another, etc? Or did they more or less immediately hit the back button? If it's the former you should have been trying to engage that audience, creating mailing lists and such to keep (obviously interested) readers around. If it's the latter then Google was sending you people that weren't actually interested in your content, and this is a (painful, but user-first) course correction. (as an aside, I know this isn't the reason, but I would love it if Google was penalising CCN for showing a "can we send you notifications?" popup the very second I load the site)