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Back when people used phone books instead of search engines, businesses would choose names that would be listed first alphabetically[1]. Even now, there are thr
by jetrink 7y ago
Back when people used phone books instead of search engines, businesses would choose names that would be listed first alphabetically[1]. Even now, there are three unrelated AAA Plumbing businesses within 10 miles of me.
1. https://www.chicagotribune.com/news/ct-xpm-1992-11-08-9204110246-story.html https://www.chicagotribune.com/news/ct-xpm-1992-11-08-920411...
- Jarred 7y agoMy dad's small business construction company was called "AA1 Construction" because he wanted it to be the first in the phone book.
- itronitron 7y agoI know a shop that picked a 'Z' name so that they would be the last place that a prospective client called, their reasoning being that they would only get interesting jobs (the ones that everyone else said NO to) as a result.
- marvy 7y agodid it work?
- itronitron 7y agoyes, it was a 2+ person prop shop and most of their projects involved some trial and error