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The Daily Express used to be a broadsheet, and was always thought middle market. It went tabloid after Beaverbrook died - in the 70s I think. Somehow, it had a
by NeedMoreTea 7y ago
The Daily Express used to be a broadsheet, and was always thought middle market. It went tabloid after Beaverbrook died - in the 70s I think. Somehow, it had a reputation for decent, honest but right of centre reporting. Quite how I'm not sure as Beaverbrook had infamously told a 1948 enquiry into the press that he ran the paper "purely for the purpose of making propaganda and with no other motive". He may have been Murdoch's role model.
Ever since it went tabloid it's been downhill all the way, and right down the toilet after Desmond.