If ad-blocking really takes off I expect this to become the norm. It is technically more complicated than just adding adding an adwords element to a web page or

If ad-blocking really takes off I expect this to become the norm. It is technically more complicated than just adding adding an adwords element to a web page or something like that, but I do think it'd be considerably more resilient to ad-blocking. I once had the idea of delivering ads by dynamically injecting them into a video stream. As in, when you load a youtube video it prepends the ad into the same video stream as the main content. Ideally the transition from ad to main content is between key frames so that the ad-blocking software can't fully strip out the ad without screwing with the stream itself.