I think the actual problem is there are too many people who want to travel to specific places. Like, there are only a limited number of very touristic sites tha

I think the actual problem is there are too many people who want to travel to specific places. Like, there are only a limited number of very touristic sites that everyone wants to go to, yet plenty of other lesser known sites exist and provide a better experience if you do your research and learn about them. Like, I live in Paris and have set foot exactly once (1) on the Eiffel tower. Likewise, there are hundreds of museums but people only ever go to the Louvre (and maybe Orsay). I get that they're iconic but come on, there's plenty of other stuff to do here.