s/Firefox/Europe/g and this is already happening. I suspect we're just training people to click the Whatever button. As that's most “normal” people's response

s/Firefox/Europe/g and this is already happening. I suspect we're just training people to click the Whatever button. As that's most “normal” people's response (I am not normal), the courts will eventually rule that a first-use roadblock doesn't produce informed consent, so doesn't excuse you under the GDPR. Hopefully, then, websites will stop performing a superficial impression of caring about privacy. (Explicit informed consent is the GDPR's last-resort excuse, which you only need if your use of personal data falls outside all of the GDPR's automatically-acceptable justifications for using and storing personal data.)