The pricing seems to be causing a little confusion. How about making it easier and putting a nice big "Start your free trial today" button? Once you have peop

The pricing seems to be causing a little confusion. How about making it easier and putting a nice big "Start your free trial today" button? Once you have people clicking that button, you can upsell, or upsell down the road once they've adopted the service. I also think you are making a big mistake by not doing the recurring billing! I have a gym membership that I've used probably 30 or 40 times in 10 years! Stupid, right? They bill me every month and I accept it. In the past, I've used LivePerson for web interaction and we got to a point where we barely used it - but kept the service going because...well...automated billing. Anyway, paying customers are hard to get, so once you have them, it makes sense to try to keep them. I'm not saying to make it difficult for them to cancel. Some may even prefer to have automated billing so they don't have to keep being proactive about paying. Just my thoughts. Your call to action is too low on the screen - it needs to be in the main view area w/o requiring me to scroll down to see it. Maybe a good place for it would be where the post-it testimonial currently is located. Then, consolidate some of that other stuff into a div that shuffles through different items (testimonials, videos, etc...). Why is this valuable to me? (it's a question I want answered when I visit your page). Great job though...congrats on getting something out there. I think the overall look and feel is very nice. With some copy help and a few rearranging of items I think you've got a great thing going for you.