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No, you don’t. When I put a Facebook pixel on a landing page, Facebook doesn’t tell me who they are or where else they have been, and I have no idea what they

No, you don’t. When I put a Facebook pixel on a landing page, Facebook doesn’t tell me who they are or where else they have been, and I have no idea what they do on any site other than my own. I setup a campaign at Facebook that says “show this ad to everyone that spent more than 30 seconds on my landing page”. Facebook then shows my ad to only to those people if and when they return to Facebook (or Instagram). That is the entire extent of retargeting campaigns. Comments like yours are nothing more than fear mongering. Unless you have installed malware on your computer, nobody is “constantly tracking” you.

luckylion 7y ago
> When I put a Facebook pixel on a landing page, Facebook doesn’t tell me who they are or where else they have been, and I have no idea what they do on any site other than my own. You are not constantly tracking them, Facebook is. I understood the parent comment to be aimed at Facebook, not some individual advertiser.
- downandout 7y ago
  Even Facebook is not "constantly" tracking people. They only track people when they are on Facebook, in one of their apps, or on sites that integrate Facebook's pixel/javascript. Granted, that is alot of places, but it is far cry from "constant" tracking.
  - luckylion 7y ago
    That's kind of semantics. Sure, the Staatssicherheitsdienst in East Germany didn't see literally everything (I'm sure they would have, but the technology for widespread cameras just wasn't there - they did have about a quarter million people on payroll, though), but the people were constantly under surveillance. I don't have any numbers on that, but for the average surfer that doesn't actively block tracking, they'll likely be tracked by FB or Google on > 50% of pages they visit. If you're mostly googling and chatting on Facebook, that easily sails past 90%, if you're on more niche content that is anti big-tech/adtech/surveillance, it's very low.

luckylion 7y ago

> When I put a Facebook pixel on a landing page, Facebook doesn’t tell me who they are or where else they have been, and I have no idea what they do on any site other than my own. You are not constantly tracking them, Facebook is. I understood the parent comment to be aimed at Facebook, not some individual advertiser.

downandout 7y ago
Even Facebook is not "constantly" tracking people. They only track people when they are on Facebook, in one of their apps, or on sites that integrate Facebook's pixel/javascript. Granted, that is alot of places, but it is far cry from "constant" tracking.
- luckylion 7y ago
  That's kind of semantics. Sure, the Staatssicherheitsdienst in East Germany didn't see literally everything (I'm sure they would have, but the technology for widespread cameras just wasn't there - they did have about a quarter million people on payroll, though), but the people were constantly under surveillance. I don't have any numbers on that, but for the average surfer that doesn't actively block tracking, they'll likely be tracked by FB or Google on > 50% of pages they visit. If you're mostly googling and chatting on Facebook, that easily sails past 90%, if you're on more niche content that is anti big-tech/adtech/surveillance, it's very low.