Others have mentioned the media uploads before, that's definitely the killer feature. The other great thing is the lack of censorship. Vkontakte doesn't censor

Others have mentioned the media uploads before, that's definitely the killer feature. The other great thing is the lack of censorship. Vkontakte doesn't censor posts and doesn't have Facebook's policy of selectively banning links to outside websites. You can't post a picture of a titty on your FB wall without the Facebook Nazis coming down with threats on you. Vkontakte doesn't ban adult content or adult-related groups. The two things they do actively fight against are spammers and pedophiles. About respecting copyright law, Facebook does nothing about people posting stolen photographs. It's just more socially acceptable to pirate those. The other thing about Vkontakte is it's very popular with CIS diaspora and exchange student communities abroad. Lots of people keep accounts in both Facebook and Vkontakte, but the latter gets used more for things like organizing social outings and events.