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>>Not really. Not having fraud would be a huge competitive advantage, so of course ad companies are investing huge resources into fraud prevention. What if the
by onetimemanytime 7y ago
>>Not really. Not having fraud would be a huge competitive advantage, so of course ad companies are investing huge resources into fraud prevention.
What if they decide to have just enough fraud? Make money but advertisers see it as cost of doing business
- otabdeveloper2 7y agoYou miss my point. Ad networks and ad tech companies aren't aiding and abetting fraud. For them it is a cost center. Advertisers are the ones aiding and abetting fraud.