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I'm suffering serious Frequency illusion with Chris Voss - I feel like his stuff is popping up everywhere around me (ended up watching two videos yesterday). I

by Shorn 7y ago

I'm suffering serious Frequency illusion with Chris Voss - I feel like his stuff is popping up everywhere around me (ended up watching two videos yesterday). I find myself actively fighting the impulse to read the book. I can't decide if I'm a savvy, advertising-aware consumer; or maybe I'm just another sucker.

andrei_says_ 7y ago
Research shows that advertising works even better on “smart and advertising savvy” consumers. So, probably both, just like me :) Can’t source the research but I did skim an article at some point.