Microsoft had good talk about contextual bandits and machine learning. The business case discussed was webpage conversion optimization which increased by 80%.

Microsoft had good talk about contextual bandits and machine learning. The business case discussed was webpage conversion optimization which increased by 80%. https://www.microsoft.com/en-us/research/blog/new-perspectives-on-contextual-bandit/ https://www.microsoft.com/en-us/research/blog/new-perspectiv... https://podcasts.apple.com/nl/podcast/microsoft-research-podcast/id1318021537?l=en&i=1000437509373 https://podcasts.apple.com/nl/podcast/microsoft-research-pod...