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We've started thinking about how to prevent conversion fraud. I think conversion fraud is possible even with current tracking pixel based conversion using a hea
by om2 7y ago
We've started thinking about how to prevent conversion fraud. I think conversion fraud is possible even with current tracking pixel based conversion using a headless browser that scrapes the DOM of the purchase page. I also suspect fake conversions are only useful as a way to try to mask fake clicks, so if fake clicks can be detected, it might not matter.