4 ms·

I don't know if simply translating your game to another language is "targeting" that market.

• mannykannot 7y ago
  Why would one translate it other than to sell in that market?
  • mthoms 7y ago
    There are tens (perhaps hundreds?) of millions of Chinese speakers outside China.
    • mannykannot 7y ago
      Are you suggesting that they had it translated specifically for that segment of the Chinese-language market, while explicitly deciding to stay away from China itself? That seems to be empirically false. The failure to seek trademark protection in China is not evidence for that intent, as it was apparently a result of a mistaken assumption.
  • odensc 7y ago
    They support almost 15 languages. I seriously doubt they are "targeting" all of those markets, it's more likely some fans of the game contributed translations.
    • mannykannot 7y ago
      That might be so for some languages, but with regard to China specifically (which is the issue here), they say "We can re-name it in China, yeah. With a ton of effort changing all of the artwork we created with the old name." It looks like targeting to me.