4 ms·
According to the article they're projected to make $6.1 million in revenue for the year. I'm estimating they'll have received 300 million page views over this
by benmccann 16y ago
According to the article they're projected to make $6.1 million in revenue for the year. I'm estimating they'll have received 300 million page views over this period of time based of Quantcast and figures from the article. This means they're making about $0.02 per page view, which seems high to me. Is this a somewhat believable number that's inline with industry averages?
I've heard news sites make $7-10 CPM. Is this per ad, but they show multiple ads, so they make more like $20RPM in total (which would line up with my estimates)?