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I don't really see how this is an existential threat. Uber and Lyft have a simple option allowing each drive to set their own prices (presumably $ per expected
by lotu 7y ago
I don't really see how this is an existential threat. Uber and Lyft have a simple option allowing each drive to set their own prices (presumably $ per expected mile and $ per expected time idling according to Google Maps traffic info). Uber/Lyft gets a defined cut. The user could then choose the closet or cheapest car, and you would have a self working market where the price is set by the drivers according to market forces. The main downside would be prices could fluctuate wildly if their are very few drives in an area.
- deleted 7y ago[deleted]
- dhfromkorea 7y agoWhile switching to the simple option may help the likes of Uber defend themselves on the legal front, the switch may not be that simple to implement and will be costly on the business front (if not making them cease to exist). First, the switch will likely lead to an increase in ride fares and a decrease in user experience. Second, it will be increasingly difficult for the Uber's management to justify its massive operating losses, when they cannot say to their investors "hey, we can always increase the price at will".