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I'm really interested to know how companies can measure ROI on influencers, the spend > conversion flow just doesn't make sense to me.
by King-Aaron 7y ago
I'm really interested to know how companies can measure ROI on influencers, the spend > conversion flow just doesn't make sense to me.
- 55555 7y agoit's not that hard. - custom/tracked coupon codes - custom/tracked swipe-up or bio links - general increase in sales for the day Instagram ROI for consumer products is good enough that the tracking doesn't need to catch 100%.