> What is the percentage of influencers in the entire population of (active) users? To an extent, everyone is an influencer: if you tell another person about a

> What is the percentage of influencers in the entire population of (active) users? To an extent, everyone is an influencer: if you tell another person about an experience you had, you were influencing them. In other words, influence is an analog scale, not a binary switch. As for how influence is distributed, influence is a secondary property of a person, that is to say that one's success at being an influencer is dependent on other secondary properties (skill at writing, photography/videography skills, etc.) and primary properties (sexual attractiveness being a big one). Since it is a secondary property, the distribution will look like a logarithmic distribution (it may not actually be a logarithmic distribution, but the general shape will be correct, as opposed to a Gaussian distribution, for example).