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Yes. Do you know how commercial printing works? The newspaper is not targeting individuals.
by earthboundkid 7y ago
Yes. Do you know how commercial printing works? The newspaper is not targeting individuals.
- manfredo 7y agoThey could be if they wanted to. My address is printed on the cover of some of my magazines - so the capability of person-specific printing exists it's just a matter of extending this to the ads too. Realistically, I wouldn't expect targeting more granular than a zip code. But that's still pretty decent as far as advertisement targeting goes. Definitely better than broadcast radio, as one example.
- earthboundkid 7y agoLol, you got me, they can put a sticker on magazines, so there's no difference between print and online advertising.