When I discover that my beliefs have been shaped in part by a marketing message, I always have to restrain myself from overcompensating as I try to revise my wo

When I discover that my beliefs have been shaped in part by a marketing message, I always have to restrain myself from overcompensating as I try to revise my worldview, as in: "Breakfast is the most important meal of the day." "No, that's marketing! I refuse to be manipulated. Breakfast is a scam!" When really, the truth is that breakfast is nice but everything is culturally relative and humans are capable of adapting to a surprisingly wide range of routines, provided you maintain them long enough to get through the rough patches. Sadly, that doesn't make for a very catchy slogan. Sometimes I think I'd be better off never having heard this notion at all, but hey, the cost of living in society is being exposed to infectious ideas.