They still get a 30% cut on sales afaik, so if someone spends $10 on a F2P game or $10 on a premium game, the platform gets the same cut. What actually happens

They still get a 30% cut on sales afaik, so if someone spends $10 on a F2P game or $10 on a premium game, the platform gets the same cut. What actually happens is that more people play the F2P game, and some people spend a lot on those microotransactions, so the company gets more money out of a F2P game model than a premium game. People just don't seem willing to commit on mobile, while they are on desktop. It's weird, but I feel like $10 is cheap for a desktop game, but expensive for a mobile game, so I expect a lot more out of a mobile game than a desktop game at the same price. Perhaps it's a graphics thing, IDK. Unfortunately, that model seems to be getting quite popular on desktop as well, with tons of games offering "loot boxes" and cosmetics using in game currencies. I avoid those games like I avoid that model on mobile, but for some reason people are choosing that model on desktop as well.