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Off topic but I like your app and it looks to me like you can be loosing significant amount of first time visitors (How big is your bounce rate on homepage?) so
by Neputys 16y ago
Off topic but I like your app and it looks to me like you can be loosing significant amount of first time visitors (How big is your bounce rate on homepage?) so I'll write it anyway.
Try some A/B testing with copy and amount of info (3 main blocks instead of 6... write not about what app does, but about what I don't need to do if I use it and so on). Now I see that it's something nice, well made and can be useful but it takes effort to actually understand it while it should be obvious.
It's hard to describe. I just think that this is a bigger problem because of conversion. (I'm a UX designer :))
- mootothemax 16y agoHiya, thanks, great suggestion! The bounce rate currently hovers between 40 and 50%, so there's definitely some testing to be done on the design :) If you have any other suggestions, I'm all ears :)
- Neputys 16y agoIt's all just scientific poking :) but I'd try for example to address the audience instead of describing app it self. Now you have "Twitter Machine - tool packed with features" so maybe just "tool for Twitter stars" or something like it would work better. What you should understand is that you are basically trying to get people to pay for using Twitter :) so you have to be talking with hardcore users and providing some solid arguments. Hypothetical but I hope it helps :)
- mootothemax 16y agoIt really does help - I'm a complete and utter newbie at actively trying to market and sell, so it's making a huge difference, thanks :)
- Neputys 16y agoYou are welcome. neputys at gmail dot com can't promise much but I'll help if I'll be able to