If HPC is a generic term for HPCs, then the company wouldn't be able to prevent competitors from marking their competing products as HPCs. So an HPC mark may ha

If HPC is a generic term for HPCs, then the company wouldn't be able to prevent competitors from marking their competing products as HPCs. So an HPC mark may have limited value. It would be like having a water company called WATER; you could do it, but you'd never be able to prevent other water companies from calling their products water. Of course they could still call the company HPC, use the mark HPC for products or services other than HPCs, and use the mark CRAY for HPCs.