I've wondered why they don't improve the aesthetics a little bit, it can't make that much of a difference to the bottom line. I think it's just part of the phi

I've wondered why they don't improve the aesthetics a little bit, it can't make that much of a difference to the bottom line. I think it's just part of the philosophy: you come because it's cheap and the quality is good for the price point, you buy, you leave. You don't get a experience, you get a utilitarian transaction. And that is reflected by the interior.