3 ms·
These are from a brand of "human & open luxury". In Silicon Valley, you're not supposed to be driving around a Ferrari or going on cruises like a rich boomer. I
by pradn 7y ago
These are from a brand of "human & open luxury". In Silicon Valley, you're not supposed to be driving around a Ferrari or going on cruises like a rich boomer. Instead, you're supposed to have friends on every continent, cooking ingredients (not kitschy souvenirs) from your world-wide travels, a marathon-ready body, and an everything-is-okay smile, deriving from your material self-contentedness and awareness of your luck. It's about becoming a vessel for temporal and social experiences, not someone leashed to a big TV. It's about signifying that you're open to the "best" of what every culture has to offer without sharing any of the pain or trying to make it better, aside from minor improvements to buttons or trying your hand at a hair-brained get-rich-quick scheme couched under a messiah complex. The idea is that these experiences and contact with other cultures are "human", but they're also a shallow way to both show off material status.
- _bxg1 7y agoRight. I just think it's hilarious that the facade of "authenticity" is the new kitsch.
- aeternus 7y agoI'd wager a simpler explanation: People in SF especially are increasingly purchasing every-day items online. This means retail shops need to capitalize on discovery and unique items. Especially items that are unique enough that people can't just snap a pic and order/price-compare it online.
- askafriend 7y agoBingo. This is it. OP's hatred of San Francisco blinded him to the simple truth.
- shstalwart 7y agoNot really. Normal people have basically no interest Himalayan salt.
- askafriend 7y agoHimalayan salt is sold in Costco. It's not just an SF thing.