> This is the history of a successful charlatan. For two summers in college, I worked at a Home Theater company. They did custom home theaters, distributed aud

> This is the history of a successful charlatan. For two summers in college, I worked at a Home Theater company. They did custom home theaters, distributed audio, and a ton of mixed AV stuff. Needless to say, the majority of our clients were very rich and most of the theaters we installed were in the 300K-500K range. The funny part was the owner constantly talking about how much better a $25K pair of speakers sounded than a $15K pair of speakers. I've heard a lot of great speakers, but was never good enough to tell the difference at that level. I finally asked the owner's son why he would push something that didn't seem to be a big upgrade from 15-25K for these speakers. The answer was simple. His margins on the more expensive ones were better. His rich clients never questioned his expertise, it was pretty eye opening. The next summer, I finally realized everything he pitched his clients on were always about maximizing his own profit, not necessarily designing the perfect bespoke theater for his clients.