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The most insane part to me is that (in my experience) Taboola/Outbrain pay peanuts compared to other networks that in theory deliver better content.
by noer 7y ago
The most insane part to me is that (in my experience) Taboola/Outbrain pay peanuts compared to other networks that in theory deliver better content.
- p49k 7y agoTaboola/Outbrain provide unique demand. If you fill the extra space on a page with the same type of ads you have elsewhere on the page, you will exhaust the high-paying inventory for that page and quickly get diminishing returns.