6 ms·

At least “might” is in there

• dwaltrip 7y ago
  Eh, I'm sure the version with "might" simply has a higher click-through rate than the version without. Uncertainty and ambiguity are key characteristics of clickbait.
  • gridlockd 7y ago
    No, the "might" is a necessary weasel-word that keeps the author's integrity safe from having made a (perhaps ludicrous) claim that is highly questionable or just wrong. It is generally overread and therefore fairly neutral in terms of click-through. In cases where integrity is given up on, you won't find weasel words, e.g: https://www.zergnet.com/ https://www.zergnet.com/