Interesting that you mention this. My gut reaction to the article was along the lines of “smart rich maker doing some crazy innovative shit in an area totally u

Interesting that you mention this. My gut reaction to the article was along the lines of “smart rich maker doing some crazy innovative shit in an area totally unrelated from what they are known for”. Is there anything specific about Gore-Tex that would make you happy that they are pursuing the problem vs some other rich nerd? Not that rich nerds pursuing problems is a bad thing, I just want to know more about Gore-Tex specifically.