IMO it's not so much about blaming or other moralistic category a la "Google is evil" than it is about whether we're going to accept and let happen the Googlifi

IMO it's not so much about blaming or other moralistic category a la "Google is evil" than it is about whether we're going to accept and let happen the Googlification and appification of the web. If we do, than we (as in humanity) must look elsewhere now for our communication needs. Think about how involved the web in everyday life is (in education, personal communication, public services, contracts, law, webmail, ecommerce, etc. etc.). If we accept that this medium is going to slip away and out of control for no good reason, then we need to specify something with a more specific scope for preserving digital documents, contracts, transaction manifests etc. that is also fully able to represent existing (static or dynamic) HTML content. I'm not just talking the talk here: I've spent significant amout of time (years) in implementing SGML and an SGML grammar for HTML5 [1]. [1]: http://sgmljs.net/blog/blog1701.html http://sgmljs.net/blog/blog1701.html