Well, in part it's due to competition, few people are exactly buying newspapers any more. There's a whole lot less of a reason to subscribe or buy them from sho

Well, in part it's due to competition, few people are exactly buying newspapers any more. There's a whole lot less of a reason to subscribe or buy them from shops any more, so that revenue isn't coming back any time soon. But I guess the ad revenue made up more of their income. That's definitely been hit by Google and Facebook. Still, not sure what can really happen there. At the end of the day, Google and Facebook are better for advertisers than newspapers are. They let you track impressions, clicks, stats, etc better, they let you target users in a more fine grained way, etc. Oh, and users visit them more often too.