By 2008, a publicized timetable for New Shepard indicated that Blue Origin intended to fly unmanned in 2011, and manned in 2012. How is that "right on the mark"

By 2008, a publicized timetable for New Shepard indicated that Blue Origin intended to fly unmanned in 2011, and manned in 2012. How is that "right on the mark"? Blue origin is 19 years old and hasn't achieved orbit.