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Has anyone A/B tested the presence of the Olark widget on their site? We're getting ready to roll out Olark on our site, but I'm kind of wondering if it will j
by storborg 16y ago
Has anyone A/B tested the presence of the Olark widget on their site?
We're getting ready to roll out Olark on our site, but I'm kind of wondering if it will just increase the support workload without actually improving conversion rate much. When I was first checking out Olark, I'd pretty much decided to buy it, but because the widget was there (on olark.com), I spent some time chatting with one of the founders and asking questions. We'll probably start off with something like 20% of visitors getting the Olark widget.
- StavrosK 16y agoThat's interesting, I'll get that test going on historious and see if the results are worth writing about.
- mjpizz 16y agosounds like a good experiment - conversion improvement certainly depends on the site as well. Mind sharing your results afterwards? For us, we also get a lot of solid suggestions and feedback from chatting with customers, so the benefits are not always solely in the conversion improvement :)