3 ms·
I'd buy that argument. It jibes well with the research we did to come to this conclusion, when we started buying numbers in local area codes at the call center
by yebyen 7y ago
I'd buy that argument. It jibes well with the research we did to come to this conclusion, when we started buying numbers in local area codes at the call center I used to work for... (excerpt from where I posted it elsewhere)
> In hindsight it may have helped us work contact lists faster but it did nothing for our survey completion rates. People who were not likely to answer an out-of-state call were apparently also not likely to answer a survey, even once you got them on the phone. To us, that trade-off was still worth it, because we were usually contracted to try each contact on our list either 3-5 times or until we reached a person who (completed or) declined the survey or asked you to stop calling.
> If you didn't want the calls, then we straight did not want you to continue getting them.
Don't chase leads that won't pay off. Do as little extra work as you can, to increase the likelihood of learning when a lead is known bad, so you can stop wasting effort there.