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Doesn't this apply to pretty much all social media "influencers" anyway?

draw_down 8y ago
Yes, this is a very easy shot to take. Being full of shit is these people's job, so that's what they do. Not surprising.
leetrout 8y ago
Yes.
- varelse 8y ago
  Except for the one true fitness influencer... https://www.youtube.com/user/BroScienceLife/videos https://www.youtube.com/user/BroScienceLife/videos Which pretty much says everything about fitness influencers, no?
  - ericcholis 8y ago
    Thank you for reminding me of this gem.
jefft255 8y ago
Yes, but I think this is still a special category because any product, diet or other lifestyle choice they promote can have very serious consequences on your health.
maxxxxx 8y ago
We should call them “clueless attention whores” instead of “influencer “.
- YeahSureWhyNot 8y ago
  don't forget about attention douchebags
  - Mikeb85 8y ago
    Douchebag bros can still be whores.
neogodless 8y ago
I think quotes are quite telling! If we define "influencers" as "brand ambassadors" (i.e. sponsored) then it's clear that they are not neutral parties relaying battle-tested, peer-reviewed science results. I'd like to believe that you can become popular on social media, and have influence, but actually have skills, experience, knowledge and actionable advice. You can even do this without being paid for it! Anecdotally, I follow lots of woodworkers on Instagram. Most of them work hard and have skills, experience, etc. Most of them are capable of adding to my knowledge. But many of them accept sponsorship when it comes their way. Personally, once I start to see more than (made-up number) 10% of posts flashing (and hash-tagging) products, it's time for me to unfollow. It's subtle and insidious. Suddenly I find myself thinking "I really think DeWalt is the best brand of power tools" without having a good reason to believe that. "And if I need clamps, Bessey is the only way to roll!"

Yes, this is a very easy shot to take. Being full of shit is these people's job, so that's what they do. Not surprising.

leetrout 8y ago

Yes.

varelse 8y ago
Except for the one true fitness influencer... https://www.youtube.com/user/BroScienceLife/videos https://www.youtube.com/user/BroScienceLife/videos Which pretty much says everything about fitness influencers, no?
- ericcholis 8y ago
  Thank you for reminding me of this gem.

jefft255 8y ago

Yes, but I think this is still a special category because any product, diet or other lifestyle choice they promote can have very serious consequences on your health.

maxxxxx 8y ago

We should call them “clueless attention whores” instead of “influencer “.

YeahSureWhyNot 8y ago
don't forget about attention douchebags
- Mikeb85 8y ago
  Douchebag bros can still be whores.

neogodless 8y ago

I think quotes are quite telling! If we define "influencers" as "brand ambassadors" (i.e. sponsored) then it's clear that they are not neutral parties relaying battle-tested, peer-reviewed science results. I'd like to believe that you can become popular on social media, and have influence, but actually have skills, experience, knowledge and actionable advice. You can even do this without being paid for it! Anecdotally, I follow lots of woodworkers on Instagram. Most of them work hard and have skills, experience, etc. Most of them are capable of adding to my knowledge. But many of them accept sponsorship when it comes their way. Personally, once I start to see more than (made-up number) 10% of posts flashing (and hash-tagging) products, it's time for me to unfollow. It's subtle and insidious. Suddenly I find myself thinking "I really think DeWalt is the best brand of power tools" without having a good reason to believe that. "And if I need clamps, Bessey is the only way to roll!"