OTOH, a lot of those markets coming on stream might have a lot of "zero-rated" providers - Google makes a lot of money from ads when people search on the open i

OTOH, a lot of those markets coming on stream might have a lot of "zero-rated" providers - Google makes a lot of money from ads when people search on the open internet. Less so when most of their activity is restricted to a few apps because consumers don't have to pay for the data use.