"Get 5 tip emails on how to use Skritter" is very hard to place a value on, to a customer who hasn't even used Skritter yet (they are still at the registration

"Get 5 tip emails on how to use Skritter" is very hard to place a value on, to a customer who hasn't even used Skritter yet (they are still at the registration stage!). why not "Get our Secret Tips to Language Learning free course (5 emails)" or something like that. the benefit sounds much more general, although the content can probably be basically the same as it is now.