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Great advice, so I am not going to repeat this because I 100% agree with it. However additionally I would add that if you think that it is the software alone t
by rburhum 7y ago
Great advice, so I am not going to repeat this because I 100% agree with it.
However additionally I would add that if you think that it is the software alone that will make or break the company, then it is obvious that this is your first time doing this and that you have never brought a product to market. There are a ton of examples where one product that was of less quality absolutely annihilated another excellent product where the difference was the rest of the "business" machinery (marketing, sales, support, operations, etc).
It is an unpopular opinion in HNs, but good software is not enough to win.
- nicoburns 7y ago> good software is not enough to win. But presumably if you combine it with the other stuff then it helps?
- Jorge1o1 7y agoDepends. If your software is really good, you are probably paying your developers a lot. Someone else can copy your idea for a fraction of the price, while using outsourced developers from East Europe or India
- rburhum 7y agoDon't you think that saying that all software that comes from these places is plain old racist? Some of the best engineers I have worked with are from Ukraine, for example.
- bluedino 7y agoMarketing always wins. So many business owners fail to understand this. We have a better product, better support, we're made in America.... None of that matters. How do you present the product? What image does it portray? How is your name viewed?
- JohnFen 7y ago> Marketing always wins. The lack of marketing will always cause failure, but history is littered with examples of how marketing alone does not always win.
- thameera 7y ago> good software is not enough to win This might give the idea that good software is necessary [1] to win, but history has proven this is not always the case. [1] https://en.wikipedia.org/wiki/Necessity_and_sufficiency https://en.wikipedia.org/wiki/Necessity_and_sufficiency
- JohnFen 7y ago> good software is not enough to win. This can be generalized: a good product is not sufficient. To succeed in the market requires a lot of things, a good product being only one of them.
- infinite8s 7y agoIn some cases a good product is not even necessary.
- JohnFen 7y agoTrue, but that often depends on your definition of "good". A barely adequate but very inexpensive product can be "good" for its intended market.