The bad guy in me sees an opportunity to 'googlebomb' competitors using fake bad reviews In the spam world, it's very common. They call it joe-jobbing. Since s

The bad guy in me sees an opportunity to 'googlebomb' competitors using fake bad reviews In the spam world, it's very common. They call it joe-jobbing. Since spam websites typically have to be hosted on "bulletproof hosts"(hosts that won't shut you for complaints), "joe-jobbing" a site hosted with a regular host can have it shutdown temporarily with a very small amount of spam and the ensuing complaints. So you could hire a spammer for few hundred bucks to take your nice-guy competitor down by joe-jobbing him. Pretty sad. My knowledge is a bit outdated but I am curious how folks deal with this now.