That's not only on HN, it's everywhere and should be quite expected as a fact of life. That's why companies are usually careful about damaging their reputation

That's not only on HN, it's everywhere and should be quite expected as a fact of life. That's why companies are usually careful about damaging their reputations (just like humans): earning points is much harder. After customers have written your company off, it'll take much more resources to bring them back.