Well pirating is a high seas thing. Applying it to IP is basically rights holder propaganda. If you don't take issue with that usage it isn't a massive leap to

Well pirating is a high seas thing. Applying it to IP is basically rights holder propaganda. If you don't take issue with that usage it isn't a massive leap to apply it to trademark infringement. The Rubicon has been crossed, it's piracy because there's a theoretical possibility that the rights holder isn't making as much money as the theoretical maximum.