3 ms·
What I find a bit crazy is why don't large corporations do this more often? I literally told my manager when I worked at Corel that we should do this: Find a p
by mikekchar 8y ago
What I find a bit crazy is why don't large corporations do this more often? I literally told my manager when I worked at Corel that we should do this: Find a promising looking startup, clone their offering and blow them out of the water by virtue of the fact that we have 500 sales and marketing people with 20 years of experience (not to mention by being second to the market we can learn how to avoid all the legacy problems the startup endured). We were in a "new ventures" team and I figured instead of going along with cockamamie schemes dreamed up by our PGMs that had virtually no hope of success, we should enter markets that had at least some advance proven success. Nope. Not going to happen. We needed to build something that nobody had ever thought of before. While I can understand the idea, I still think its a massive mistake for an established company. Why enter markets where you can't play to your strengths (muscle)? I never could figure it out...
- deleted 8y ago[deleted]
- BigJono 8y agoMy theory on this is that small dev teams are an order of magnitude more productive than large ones, and most large companies cannot help themselves when it comes time to assign team sizes. You can definitely win a war with superior marketing, but it's not a sure thing if your product is inferior.
- ci5er 8y agoSome SLC companies did pull this off well. I'm working with some Russians now that have teams that replicate US services for Russia, China, India and Brazil, simply with the idea of flipping them post-launch and pre-growth. They are getting rich, so it appears to be working.